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MANUFACTURER: L'Oreal USA, Inc.
Feria is for all skintones and hairtypes. Colour shown may be achieved on any natural hair colour. Not recommended on predominantly gray hair.
This has been my only choice for perfect color for years!!! It is just the right shade of red & never fails! I will never switch brands or colors! Even my stylist loves the color!
I have been using Loreal Preferance for 30 years, and it has always covered my grey
roots. Lately the last two applications have not covered the grey.
Is it now made in China.
LOreal Preference works much better than Excellence for my very fine hair. I began with dark brown hair and am turning grey. I get beautiful long-lasting results with this color for a true golden blonde. Try using a glossing cream also. It's an amazing result.
love this product. package in great condition. will order again
WONDERFUL but hard to find very hard to find and it is cheaper at the drug store when you can find it